Animal Testing Policy Update
Au Naturale has been a voice for policy change since day one. As pioneers in the Clean Beauty Revolution, we have advocated for greater transparenc...
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Lip Collection
"Grapefruit lent a subtle warmth + color that looked like it could be my own. It's a magic wand that returns the flower of youth to your cheeks." - Jessica Chia, Beauty Editor Allure
“The new lip oil from Au Naturale is perfection. It glides on easily and provides the right amount of shine without being sticky, plus it actually tastes good." - Jennifer Bryan, Lovelyskin
“I love how lengthening the mascara is. It gives such a natural glam look. Definitely one of the best natural mascaras I've tried and so worth the wait.” - Tashina Combs, Logical Harmony
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Free To Play
Words like “clean” and “natural” are so common in beauty today, many of us don’t stop and question what it really means for the formulas, or for yo...
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